Guide 1 · Prep
Film It or Skip It
Which of your conference sessions should you record?
Yours today
Free guide · Guide 1 of 5 · Stage 1 · Prep
Which of your conference sessions should you record?
Get the Film-It Scorecard for your next conference
Seven yes/no questions that tell you, session by session, what to film and what each recording is for. It comes with Film It or Skip It, the first of 5 short guides.
Why it matters
Almost everyone films. Almost nobody counts what it brought.
Organizers who create video-on-demand
82%
of organizers create video-on-demand content from their events.
Source: Bizzabo, 2025 State of Events and Industry Benchmarks. Vendor survey, 1,558 responses.
Big surveys that ask what recordings brought
0
of the big industry surveys we read ask what those recordings brought.
The reports read for this guide: Bizzabo 2025, ICEN 2026/27, Splash 2025.
What's inside
One question, a clear answer, and a tool for your own agenda
This is the guide itself. Try the scorecard on one session.
Film It or Skip ItGuide 1 of 5 · Prep2 of 9
The questionWhich of your conference sessions should you record?
The short answerRecord the sessions that have a job. Skip the ones that don't.
The Film-It Scorecard · try one row
Your opening keynote
3/7 Film for the record- 1A moment someone outside the room needs to see
- 2The recording's one job, named
- 3The speaker will share it and agreed to that use
- 4A sponsor who needs proof
- 5Desk audio, speaker in frame
- 6Still true in 6 months
- 7A named person who will cut, send and measure it in the 30 days after
The answer
Record the sessions that have a job. Skip the ones that don’t. The guide shows you how to tell them apart.
The tool
Seven yes/no questions, one row per session, and a decision for each one on your own agenda.
The example
A conference for growth marketers: nine keynotes became 405 social-ready assets and a personal kit for each speaker.
The series
Five short guides, one a week, from Prep to Momentum
1Prep
2Live
3Recap
4Momentum
1. PrepThis guide
This guideDecide which sessions to film, what each recording is for, who has the rights, and who owns the result.
2. Live
Capture every filmed session so it can be cut into moments.
3. Recap
Cut the moments and hand them to the people who will carry them.
4. Momentum
Keep the recordings working for months, with an owner and a number.
Guide 2 · Prep
Clear the Rights Before the Camera Rolls
What do you need from speakers before you film them?
Comes 16.11
Guide 3 · Live
Brief Your Crew for Reuse
How do you film a session so moments can be cut from it?
Comes 23.11
Guide 4 · Recap
The 30 Days After
What do you do with the recordings in the first 30 days?
Comes 30.11
Guide 5 · Momentum
Who Owns the Recordings?
Who makes sure the recordings pay back, and how do they know?
Comes 7.12
Score your next agenda before the cameras arrive.